000 | 00790cam a2200253 a 4500 | ||
---|---|---|---|
999 |
_c2312 _d2312 |
||
003 | BD-DhNDQ | ||
005 | 20240602104347.0 | ||
008 | 950907s1996 nyua b 001 0 eng | ||
010 | _a 95038909 | ||
020 | _a0321055918 | ||
040 |
_aDLC _cDLC _dBD-DhNDQ |
||
082 | 0 | 0 |
_a658.8 _223 _bRUS |
100 | 1 | _aRust, Roland T. | |
245 | 1 | 0 |
_aService marketing / _cRoland T. Rust, Anthony J. Zahorik, Timothy L. Keiningham. |
260 |
_aNew York : _bHarperCollins College Publishers, _cc1996. |
||
300 |
_axx, 508 p. : _bill. ; _c24 cm. |
||
504 | _aIncludes bibliographical references and index. | ||
526 | _aBusiness | ||
650 | 0 |
_aService industries _xMarketing. |
|
650 | 0 | _aCustomer services. | |
700 | 1 | _aZahorik, Anthony J. | |
700 | 1 | _aKeiningham, Timothy L. | |
942 |
_2ddc _cBK |