Chasing the monster idea : (Record no. 1519)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00768cam a22002417a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | BD-DHNDQ |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20200229153953.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 120207s2011 njua b 001 0 eng d |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2011276761 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780470915851 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | BTCTA |
| Transcribing agency | BTCTA |
| Modifying agency | YDXCP |
| -- | IAM |
| -- | BD-DHNDQ |
| -- | UAB |
| -- | VRC |
| -- | DLC |
| 082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Edition number | 23 |
| Item number | MUC |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Mumaw, Stefan. |
| 245 10 - TITLE STATEMENT | |
| Title | Chasing the monster idea : |
| Remainder of title | the marketer's almanac for predicting idea epicness / |
| Statement of responsibility, etc. | Stefan Mumaw. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Hoboken, NJ : |
| Name of publisher, distributor, etc. | John Wiley & Sons, |
| Date of publication, distribution, etc. | c2011. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 217 p. : |
| Other physical details | ill. ; |
| Dimensions | 22 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 526 ## - STUDY PROGRAM INFORMATION NOTE | |
| Department/Subject name | Business |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Forecasting. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | New products |
| General subdivision | Marketing. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | |
| Koha item type | Book |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Permanent Location | Current Location | Shelving location | Date acquired | Source of acquisition | Full call number | Barcode | Date last seen | Copy number | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Not For Loan | Non-fiction | Quinlivan Library, Notre Dame University Bangladesh | Quinlivan Library, Notre Dame University Bangladesh | Business Shelf 03 Row 01 B | 2013-12-17 | Donated | 658.8 MUC | 000274 | 2020-02-29 | 01 | 2020-02-29 | Book |